Action Panda are committed to protecting your privacy. We will only use the information that we collect about you lawfully (in accordance with the Data Protection Act 2018 and the General Data Protection Regulation (GDPR) 2018). Our Data Protection Officer (DPO) is Graham Joslin.

Your Data

We collect information about you for 2 reasons : firstly, to process your order and secondly to provide you with the best service possible.

We will not email you in the future unless you have given us your consent. You have the right to withdraw your consent at any time by contacting Chain Reaction Cycles using our contact form HERE. We will give you the chance to refuse any marketing email from us in the future.

The type of information we will collect about you when you place an order or register on our web site includes:

• Name
• Address
• Phone Number
• Email Address
• Credit/Debit card details
• IP address

This information is stored on our internal systems and our website simply verifies you as a customer of Chain Reaction Cycles. We will never collect sensitive information about you without your explicit consent. The information we hold will be accurate and up to date. You can check the information that we hold about you by visiting your account or emailing us. If you find any inaccuracies, we will delete or correct it promptly. The personal information that we hold will be held securely in accordance with our internal security policy and the law. We will not transfer or sell your information. We may use technology to track the patterns of behaviour of visitors to our site. If you have any questions/comments about privacy, you should contact us by using our contact FORM. Customer data which is deleted is removed in accordance with EU & UK General Data Protection Regulations (GDPR) requirements.

The GDPR provides the following rights for individuals:

• The right to be informed
• The right of access
• The right to rectification
• The right to erasure
• The right to restrict processing
• The right to data portability
• The right to object
• Rights in relation to automated decision making and profiling
• The right to withdraw consent at any time (where relevant)

You have the right to lodge a complaint with a supervisory authority in the event, that you believe that Wiggle has not handled your data in accordance with the appropriate regulatory legislation. The supervisory authority for the UK is the Information Commissioner’s Office (ICO: Wycliffe House, Water Lane, Wilmslow, SK9 5AF).

Use of personal information

We use the information you provide for the following purposes:

• To send updates regarding the status of your enquiry or order
• To send newsletters and details of offers and promotions in which we believe you will be interested
• To improve the design and content of the wiggle.co.uk website
• To understand the buying behaviour of our registered users
• To perform other general marketing and promotional activities focused on our products and services
• To work with social media providers - such as Facebook, Instagram and Twitter – where we interact with you on social media
• We use cookies to give you the best experience on our website and also to allow us and third parties to tailor ads you see on our website. For more information, please see our full cookie policy.
• To deliver advertising across various social media and other online platforms (e.g. Google, Facebook)
• To work with professional service providers, such as marketing agencies & advertising partners to share relevant and appropriate marketing content via social media advertising

When you place an order we need to know your name, email address, delivery address, credit or debit card number and the card's expiry date. This allows us to process and fulfil your order and to notify you of the status of your request. We may also ask for your telephone number which enables us to contact you urgently if there is a problem with your order.

Your Consent

By submitting information to Chain Reaction Cycles you consent to the collection and use of this information by Chain Reaction Cycles and it's Service Providers (if any). If we decide to change our privacy policy, we will post those changes on this page so that you are aware of what information we collect, how we use it and under what circumstances we disclose it.

Your Email Address

Your e-mail address will be used to communicate with you about your order and products purchased.

Your e-mail address will be used for our marketing purposes unless you unsubscribe. It is possible to unsubscribe at any time, via the My Account section

If you do not wish to receive information about our products or services you can unsubscribe by clicking the unsubscribe link, which exists at the top of all marketing emails sent by Chain Reaction Cycles, or by managing your subscription status in your account pages on the Chain Reaction Cycles website.

Data Security

We have designed our site to protect the information we collect online from unauthorized access. We safeguard your private information by implementing the appropriate physical, electronic and managerial procedure necessary to protect your privacy. To further protect your security, we also take the reasonable steps to verify your identity before granting access to your personal profile or making data changes. We are committed to protecting your privacy and have security measures in place to prevent unauthorized access to and disclosure of your personal information.

Improving Our Service

ActionPanda does not sell, trade or rent your personal information to others. To better tailor our services to our customers' needs, we use non-identifying and aggregate information to help us make decisions on how to improve Chain Reaction Cycles. We also share this generic information with our advertisers and other interested, reputable parties with whom we have established a formal business relationship. For example, we may tell advertisers which areas of the site have received the most customer traffic overall, or more specifically, how many customer types have visited certain pages. However, we do not disclose the identifying information of individual customers with advertisers. We also do not use or share the personally identifiable information submitted to us by any other means without providing our customers the choice to opt-out or otherwise bar such unrelated uses.

Cookies

Cookies are alphanumeric identifiers that are transferred to your computer's (or alternative web browsing device’s) hard drive through your Web browser to enable our systems to recognize your browser and to provide rich shopping features such as recommend products and loyalty discounts, as well as the storage of items in your Shopping Basket between visits. The Help menu in most common browsers will tell you how to prevent your browser from accepting new cookies, how to have the browser notify you when you receive a new cookie and how to disable cookies altogether. However, because cookies allow you to take advantage of some of Chain Reaction Cycles’ essential features, we recommend that you leave them turned on. For instance, if you block or otherwise reject our cookies, you will not be able to add items to your Shopping Cart, proceed to Checkout, or use any Chain Reaction Cycles.co.uk features that require you to Sign in. If you do leave cookies turned on, be sure to sign off when you finish using a shared computer.

Analytic Tools

Google Analytics is a system used by many websites to record information about visits to their website. Google set six different cookies with expiry dates ranging from 30 minutes to 2 years. These cookies are used mainly to differentiate between first time visitors to a website and repeat visitors. They also allow us to ensure our website performs as well as possible for our users. The cookies are able to collect an anonymous customer number when a user is logged into the website, allowing our backend systems to ensure accuracy of Google Analytics data and help us ensure your website experience remains relevant across devices. They do not contain any personally identifiable information. You can find out more about how Google use cookies at http://www.google.co.uk/policies/privacy/ (English only). These cookies may be used to help us target advertising on platform providers such as Google and Facebook.

Cookies

ActionPanda may from time to time share your details with third party analytical resources for the purposes of better understanding customer behaviour and performance, website performance, improved ad relevance and any other analytical process to give Chain Reaction Cycles a better understanding of how to develop its offering to its customers. These third parties will be employed solely for the purpose of the aforementioned analytical purposes, and as such Chain Reaction Cycles will ensure that the third party is contractually obliged to use the data only for the analytical purposes set out in the agreement between Chain Reaction Cycles and the third party, and Chain Reaction Cycles will also ensure that the third party is contractually required to maintain a level of security around the shared data, at least as safe as Chain Reaction Cycles itself employs. Failure on the part of the third party to meet its contractual obligations will result in Chain Reaction Cycles recovering the data and taking all reasonable actions to ensure the third party no longer has access to the shared data. Any third-party cookies used on Chain Reaction Cycles will adhere to the same standards as first party cookies and not collect any personally identifiable information.

Social Media Plug-ins

Social Media Plug-ins for Facebook and Twitter obtain data for tracking purposes. This included the ability to track an audience across device for advertising purposes in line with the Terms of each social media platform.

International Privacy

The above privacy statement may not be applicable in all countries of Chain Reaction Cycles visitors or registered community users, as security policies may vary according to the individual Internet laws in each host country.

Disclosures

We will not pass your information to any third parties. You can also email us to stop receiving any information about us and our services by clicking HERE. If you have any queries about our Privacy Statement you should contact us by e-mail at [email protected]

Privacy, Copyright and Disclaimer

Wiggle Ltd maintains a strict privacy policy in full accordance with EU General Data Protection Regulations 2018 and the UK Data Protection Act 2018.

It is the responsibility of the customer to maintain the confidentiality of your username and password for your Chain Reaction Cycles account. We recommend that customers do not share passwords across accounts and that a unique passphrase for their Chain Reaction Cycles account is used.

ActionPanda Ltd does not share any personal data outside of the EEA. The location of personal data stored by the organisation is wholly within the UK. Below is a list of organisations whom your data may be processed by:

• Google
• Adyen
• Amex
• Salesforce
• eGain

Your details are confidential, and you will never receive unsolicited mail as a result of ordering from Chain Reaction Cycles.

Unless otherwise stated, all rights, including copyright, in the content, text and graphics of these Chain Reaction Cycles web pages are owned and controlled for these purposes by Wiggle Ltd. You are not permitted to copy, broadcast, download, store, transmit, show or play in public, adapt or change in any way the content of these Chain Reaction Cycles pages for any other purpose whatsoever, in any medium, without the prior written permission of Wiggle Ltd.

In accessing Chain Reaction Cycles web pages, you agree that you may only download the content for your own individual and non-commercial use.

For customers checking out on the ActionPanda website, we will share your:

• First name
• Last name
• Phone number
• Email address
• We will also send them:
• The name, quantity and price of the bike you have bought

For customers checking out using Paypal or Paypal credit we will share the following data from your PayPal account:

• First name
• Last name
• Phone number (If you have registered this in your PayPal account)
• Email address
• We will also send them:
• The name, quantity and price of the bike you have bought